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Alan Richter CPA – Chief Financial Officer
Prior to joining Marden-Kane in 1985, Alan started his career in public accounting at Ernst & Young, and by 1982 was the Director of International Accounting at Grey Advertising. Alan is a Licensed Certified Public Accountant in New York State, a member of the AICPA & NYSSCPA, as well as Marden-Kane's Treasurer and Secretary.
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Marc Wortsman Executive Vice President
Marc's promotion marketing career reflects a growing list of innovations and successful campaigns. As Executive Vice President at Marden-Kane, Marc contributes to the development and execution of promotion marketing initiatives across all major product and service categories, consumer and trade, domestic and international. Some of Marc's most notable career accomplishments: Promotion Supervisor at Doyle Dane Bernbach (DDB) for Atari video games, an $85MM account; Developed the online "scrambled image" game, which remains a popular online promotion tactic; managing an eighteen year relationship with the National Frozen and Refrigerated Foods Association working on their annual National Frozen Food Month promotion; the single largest annual promotion conducted in the retail grocery industry. Known for creating unique promotion solutions using Internet-based technology, in 1995 Marc established Marden-Kane's online promotion group who services a wide range of Marden-Kane clients. Former co-chairman of the Promotion Marketing Association's Research Advisory Board he currently serves on the PMA Law committee. He's also a board member of the Northeast region of Canine Companions for Independence. CCI (www.cci.org) is a non-profit organization that enhances the lives of people with disabilities by providing highly trained assistance dogs and ongoing support. In his twenty-third year at Marden-Kane, Marc possesses (and gladly shares!) a vast understanding of promotion tactics and how to apply (and re-invent) them to maximize results and exceed objectives.
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Paul Slovak Executive Vice President - Chief Operating Officer
Introduced as COO in 2006, Paul joined Marden Kane as SVP Group Account Director in 2004. Prior to his arrival, Paul held senior account management positions in general advertising, direct marketing, Interactive, and promotional marketing firms which have included Lintas, Clarion, and Foote Cone & Belding, presently Draft FCB. At Lintas Paul helped increase the direct and promotional marketing revenues from under $250K to over $3MM in just over three years. Paul was one of twenty New York FCBi associates who helped transform the once single-client agency division into one with over 250 professionals making $40MM plus in revenue. Throughout his career, Paul has gained an extensive repertoire with emphasis in the Financial Services, Telecommunications, Hospitality, and most recently the Interactive (online and wireless) industries. In his latest role as COO, Paul continues to provide leadership on a number of agency clients, is active in new business development, and responsible for leading and improving all the functional areas of the agency. With a "client first" mentality, Paul's primary influence is how Marden-Kane fulfills its mission of servicing clients and helping them meet their promotional marketing objectives.
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Martin Glovin Senior Vice President - Digital Innovations
As a digital marketer, Marty works closely with clients to ensure their digital marketing efforts are strategically aligned with corporate and brand objectives. Marty's expertise includes strategy articulation, competitive assessments, market research, as well as the development and implementation of online promotions and internet-based loyalty programs. Using his expertise to evaluate emerging technologies and their implications for marketing communication programs, Marty tries to implement the newest applications to all of the agency's clients.
Marty's immense background includes work in the Management Consulting and Marketing Services industries, serving Fortune 500 clients such as Nokia, AT&T, Polaroid, Gillette, Colgate-Palmolive, Schering-Plough, Hertz, Energizer, Cendant, and Subaru. Prior to joining Marden-Kane, Marty was responsible for Interactive initiatives in his role as Vice President at DVC Worldwide. As a Management Consultant for Ernst & Young and Andersen LLP, Marty worked with clients to secure business processes, business systems, and operations.
Marty obtained his Masters of Business Administration from The Zarb School of Business at Hofstra University.
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