Search Results for: instant win games

5 Things To Know About Running an Instant Win Game

Marden-Kane is your source for custom or pre-built instant win games that can be used for your next promotion. Not sure what an instant win game is? Check out our demo, and read on for 5 things to know about them: What is an instant win game? An instant win game is a game of chance where a player finds out instantly if they have won a prize. The

April 27, 2025

McMillion$ and the Importance of Instant Win Game Security

If you aren’t sure why instant win game security is that big of a deal, you might want to watch the new HBO docuseries called McMillion$. It details the strange, and almost unbelievable, true story of how an employee at a promotional marketing company called Simon Marketing, a former competitor of Marden-Kane’s, committed fraud in the McDonald’s Monopoly games between 1989 and 2001, bilking McDonald’s and their customers out of

February 13, 2020

Managing a Large Cash Prize Promotion

It has been said that “cash is King” and nowhere is this statement truer than in the context of promotions. Of the thousands of sweepstakes, contests and instant win games that are run every year, over half of them offer some form of cash prize. Cash attracts consumers to your brand, to take a closer look and create meaningful purchase consideration. But running a large cash promotion, something in excess of $50,000, means additional vigilance on the part of the sponsor and the administrator.

December 13, 2012

The Difference Between Sweepstakes and Contests

Katie Blaney, one of Marden-Kane’s Account Supervisors, explains the difference between sweepstakes and contests. If your company wants more information on either, give us a call at 516-365-3999. The words “promotion,” “sweepstakes,” “contest,” and “giveaways” are sometimes used interchangeably. However, there are a few very distinct differences between sweepstakes and contests. To start, the word “promotion” can be used to describe many different marketing tactics including Sweepstakes, Contests, Instant Win

May 2, 2025

Our Services

Our Services We’re Here to Promote Whatever You Want Us To When you are ready to promote a new or existing product or service while actively attracting new customers, retaining existing ones and increasing sales, please contact Marden-Kane, Inc. where our experienced staff is ready to listen, advise and discuss appropriate strategies to ensure business success. Our Services Include: Authoring Official Rules and required advertising disclaimers Sweepstakes (conduct random drawings)

February 11, 2025

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The Nation’s Leading Promotion Marketing & Games Management Agency Since 1957 Marden-Kane is one of the nation’s foremost promotional marketing service providers. For over 67 years, we’ve supported leading brands to create the best promotional experiences to retain their valued customers, attract new ones and increase sales. Our consultative, hands-on approach ensures your sweepstakes, contests, instant win games and more, create memories that will last a lifetime. Scroll For More

January 17, 2025

Create a Successful Loyalty Program

This post on how to create a successful loyalty program was contributed by Account Coordinator, Cassie Alaimo. Have you ever thought about starting your own loyalty program, but you are worried it won’t be successful? Don’t know where to start? Well worry no more, the following is information that will help you get on the way to starting a successful loyalty program. Customer loyalty is hard these days with so

May 12, 2021

Mexico Sweepstakes Basics

Are you thinking of running a sweepstakes in Mexico? If the answer is yes, then you should note that the Mexico sweepstakes laws and regulations regarding promotions (e.g., games of chance and/or contests of skill) differ from US law and other countries. We compiled a list of frequently asked questions we typically receive regarding promotions in Mexico that should provide you with some general information during your planning stages. Is

May 13, 2020

From the MK Promotion Archives: Tigerino – the First Scratch-Off Game Card

Marden-Kane originated the first scratch-off game card with Tigerino. The Tigerino promotion was designed for Humble Oil’s ESSO and ENCO gas stations in 1966, to capitalize on the already popular “Put a Tiger in Your Tank” ad campaign. The idea was simple: if you purchased gas you could get a game card. Every game was a winner, but some game cards awarded big cash prizes depending on the letters

August 8, 2019

You Don’t Have To Reinvent the Wheel to Run a Digital Scratch-Off Game

Did you know that creative development and animation for a digital scratch-off game or other instant win game can cost thousands of dollars? And that does not even include legal fees to write official rules, procure and fulfill prizes, or programming. Why not use a budget-friendly, pre-built game, customized with your brand colors and logo(s), to execute your next digital scratch-off game. Why should you run an instant win

May 30, 2019