Fae Savignano, our own EVP, explains what a qualified entry sweepstakes is, and why they could be a great part of your next brand promotion. A sweepstakes entrant may ask…Why do I need to respond to all of these extra questions just to enter a sweepstakes? Are they really required? Don’t they just need my name or email to process my entry? A sweepstakes sponsor may ask…Is it a good
