Hunt’s Great Recipe Hunt

The Challenge

In 1989 Beatrice/Hunt-Wesson, Inc. wanted to encourage the use of Hunt’s products in new recipes.

The Solution

Marden-Kane administered and supervised the “Great Recipe Hunt” recipe contest, coordinating all details for a final “cook-off” event held in four major U.S. Cities. MK scouted hotel locations, oversaw the ordering, procurement and set-up for each cook-off location. We rented generators, miles of electrical cords, stoves, cookware, utensils, aprons, banners and of course flowers and balloons!

The Results

Consumers responded enthusiastically with thousands of new recipes using Hunt’s products.

We can help you cook up the perfect recipe contest — we have over 60 years experience doing just that! Contact us and we can help you get started.

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