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Category: Contests

3 New Year’s Resolutions for a Better Promotional Marketing Plan

  As the year winds down, it’s that time again when people start thinking about setting resolutions to make the coming year better than the last one. And while it’s usually personal resolutions that make the headlines, like joining a gym or eating less takeout, it’s also a good time to make some resolutions for your business. This year, why not think about incorporating some simple actions to take your

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December 19, 2018

Trick or Treat with These Halloween Contest Ideas

  Fall is almost here and we have heard rumblings about Halloween decorations and pumpkin spice already being in stores! Don’t get left behind; it’s time to start your Halloween contest planning. Here are a few Halloween contest and prize ideas to help celebrate the new season: Pumpkin Carving Contest: Fall is the time to head to the farm for pumpkin picking, hay rides and fresh apple cider donuts – yum! You can

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August 27, 2018

Contest Laws by State

  Before you run a promotion in the United States, you might want to check sweepstakes or contest laws by state. Some states have more vigorous laws regulating sweepstakes and contests and you can’t claim you didn’t know what you didn’t know after the fact – there may be big fines for non-compliance. Here is a sampling of states that have strict laws regarding promotions: Florida: In Florida you must

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August 17, 2018

Teen Trends for Back to School Promotion Planning 2018

  Can you hear it? It’s the school bell ringing. Time for your back to school promotion planning! So what trends should you know about as you plan for this back to school season? Here is where it’s at for kids, tweens and teens this year: Snapchat. Snapchat is still a top social app of choice for today’s teens, even though popularity seems to be waning a bit. Why do they keep using it?

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July 26, 2018

10 Questions to Ask Before Partnering with a Promotion Agency

  A contest, sweepstakes, instant win game or other promotion concept may be a great way for your client to increase sales and build their branding efforts, but if you have never done a promotion before don’t try to do it alone. You will need an experienced, knowledgeable promotion marketing agency to partner with you to make sure you run a legal, compliant, successful promotion. But what should you look for

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June 28, 2018

Red, White and Blue Promotion Ideas

 This post on patriotic promotion ideas was contributed by Marden-Kane EVP, Fae Savignano. Don’t use up all of your great patriotic ideas just for a Fourth of July promotion, save some for the rest of the year. That’s right, the calendar is full of patriotic and national holidays where a red, white and blue promotion can be a Star-Spangled hit! Maybe it’s a little too late to run a promotion

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June 28, 2018

Father’s Day Contest Prize Ideas

  Cheryl Thornton contributed this post about the perfect Father’s Day contest prize ideas. So you have decided to launch a promotion just in time for Father’s Day and want to award the perfect contest prize? Great idea! It gives your customers a chance to honor the special person in their lives. You have a theme and worked very hard on your creative assets and social posts, but there is

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April 6, 2018

Top 10 Promotional Marketing Posts of All Time

    Each year we track all of our promotional marketing posts and measure them over time. Some posts come up over and over in searches. Some are more time sensitive and only stay popular a year are two. Here are the top promotional marketing posts from 2008 through the end of 2017:     Good Criteria for Judging a Contest As you are all probably aware, a contest is a game

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December 29, 2017

The Marden-Kane Most Read Posts of 2017

  Here is a list of our top 2017 posts according to the following categories: GOOD TO KNOW: Criteria for Judging a Video Contest  Marden-Kane has provided you with information about “Good Criteria for Judging a Contest” and a follow-up article on “Criteria for Judging a Photo Contest”, well what about Video Contests? Read more… What is a Surprise & Delight? A Surprise and Delight is a marketing tactic similar to

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December 22, 2017

10 Holiday Prize Ideas for Your Next Sweepstakes

  Fall has finally arrived, which means the holidays are just around the corner. Haunted houses, turkey, and Santa Claus are on your customers’ minds – make their dreams come true by offering prizes they would want in your upcoming promotion. Here are some holiday prize ideas for your next sweepstakes: For Halloween: 1. Pumpkin Picking/Hay Ride Trip It’s not fall until leaves have fallen and you have a pumpkin

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October 12, 2017
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Recent Posts

Good Criteria for Judging a Contest

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The Difference Between Sweepstakes and Contests

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  • Instant Win Games
  • International
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  • Marden-Kane
  • Marketing Innovations
  • Mobile
  • Multicultural
  • Prizes
  • Promotion Planning
  • Promotion Planning and Trends
  • Promotion Trends
  • Responsive Design
  • Security
  • Social Media
  • Sweepstakes
  • Taxes
  • Technology
  • TikTok
  • Twitter / X
  • Uncategorized
  • YouTube
  • Archives

3 New Year’s Resolutions for a Better Promotional Marketing Plan

  As the year winds down, it’s that time again when people start thinking about setting resolutions to make the

Read More

Trick or Treat with These Halloween Contest Ideas

  Fall is almost here and we have heard rumblings about Halloween decorations and pumpkin spice already being in stores! Don’t

Read More

Contest Laws by State

  Before you run a promotion in the United States, you might want to check sweepstakes or contest laws by

Read More

Teen Trends for Back to School Promotion Planning 2018

  Can you hear it? It’s the school bell ringing. Time for your back to school promotion planning! So what trends should

Read More

10 Questions to Ask Before Partnering with a Promotion Agency

  A contest, sweepstakes, instant win game or other promotion concept may be a great way for your client to

Read More

Red, White and Blue Promotion Ideas

 This post on patriotic promotion ideas was contributed by Marden-Kane EVP, Fae Savignano. Don’t use up all of your great

Read More

Father’s Day Contest Prize Ideas

  Cheryl Thornton contributed this post about the perfect Father’s Day contest prize ideas. So you have decided to launch

Read More

Top 10 Promotional Marketing Posts of All Time

    Each year we track all of our promotional marketing posts and measure them over time. Some posts come

Read More

The Marden-Kane Most Read Posts of 2017

  Here is a list of our top 2017 posts according to the following categories: GOOD TO KNOW: Criteria for Judging

Read More

10 Holiday Prize Ideas for Your Next Sweepstakes

  Fall has finally arrived, which means the holidays are just around the corner. Haunted houses, turkey, and Santa Claus

Read More
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Marden-Kane is one of the nation’s foremost promotional marketing service providers. For over 67 years, we’ve supported leading brands to create the best promotional experiences for their most valued customers.

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  • 575 Underhill Blvd. Suite 222
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