What was the BIG THING in 2014? Snapchat? Video ads? Mobile apps? It’s not any of those – and probably not what you would expect. Our clients explored many new platforms and alternative delivery methods in 2014. But what we noticed consistently was a move to simpler promotions and more custom, one-of-a-kind prizes. These are 5 of the trends we noticed during 2014: “Unliking” Facebook Facebook has been known