Category: Mobile

5 Text Message Marketing Ideas

A fast, easy way to connect with your customers is to use text message marketing. Be sure to ask your customers for their mobile numbers along with permission to send text, or SMS, messages to their phones, and then implement a program using a text messaging service to communicate with your customers on a regular basis. Here are 5 text message marketing ideas and ways to build an SMS customer

March 10, 2021

How Do I Run a Text to Win Sweepstakes?

A text to win sweepstakes provides your customers with a quick, easy way to enter a sweepstakes from a mobile phone. A text to win can be set up in days instead of weeks. This type of promotions is fast to enter. And it provides a way to collect minimal private, personal information if your brand is privacy focused. Here are 6 best practices to consider when running a text

June 26, 2020

Knock Knock. Who’s There? Responsive Web Design!

Since responsive web design is all about affecting the appearance of a website, viewing a site that uses it well will help tremendously in understanding it. To see an example, launch Microsoft’s website in a new maximized window in any recent browser on a desktop or laptop computer. Now resize the window and slowly decrease its width, and watch how the site adjusts as the viewable area decreases. Images get

June 3, 2014

How to Use QR Codes in a Mobile Sweepstakes

Since QR codes are a hot trend in mobile marketing, they are well-suited for use in a mobile-based sweepstakes. Both marketers and customers appreciate the many advantages of these unique codes: according to surveys, 32% of smartphone users are scanning QR codes while an estimated 70% are interested in the idea of doing so.

October 19, 2012

How to Create a Text Messaging Sweepstakes

When you use text messaging as an entry method for a sweepstakes, you are using a highly effective means to tap into how people already love to connect with others. The first step in this process is to pick the right keyword for your targeted audience: this is what people will use to text you their interest in participating. The keyword should be short and easy to recall. The keyword

July 31, 2012

How do Mobile Sweepstakes and Contests Work?

Mobile marketing has arrived for business owners all across the globe. Mobile promotions allow business owners to gain an edge over the competition. Mobile sweepstakes and contests are a great way to increase visibility for your brand. Here is some information that can show you how mobile sweepstakes work, and how your business can benefit. Why is Mobile Marketing So Important? For today’s business owners, mobile marketing is truly

July 31, 2012

The Rise of the Mobile Barcode

Are two-dimensional (“2-D”) barcodes such as Microsoft Tag in vogue and the latest technologically driven tool in a marketer’s toolbox? For those who are not familiar with them, 2-D barcodes allow marketers to deliver instantly relevant information to consumers via Smartphones and some feature phones. It’s available on Windows Phone, iPhone, Android, Symbian S60, Blackberry, and J2ME phones. Of course, your phone needs a camera and it must have Internet-access.

October 22, 2010

My sweepstakes got picked up on the blogs. Is that bad? No it’s good!

When a sweepstakes generates a million entries it is likely caused by the inclusion in many major online sweepstakes gaming sites. Sites of this variety have increased exponentially with the monetization of page views for online advertising purposes. An initial investigation of a recent sweepstakes turned up the following placements which is probably a small subset of the total number of sites where the sweepstakes appeared. powersweepstaking.com; vacationstakes.com; freesamplesite.com; bigbigforum

April 30, 2009