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Category: Digital Marketing

How do Mobile Sweepstakes and Contests Work?

  Mobile marketing has arrived for business owners all across the globe. Mobile promotions allow business owners to gain an edge over the competition. Mobile sweepstakes and contests are a great way to increase visibility for your brand. Here is some information that can show you how mobile sweepstakes work, and how your business can benefit. Why is Mobile Marketing So Important? For today’s business owners, mobile marketing is truly

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July 31, 2012

How Do Sweepstakes Generate Awareness For a Brand or Service?

Hosting a sweepstakes or contest is one of the easiest ways to generate awareness for your brand. Sweepstakes are inexpensive and can draw a lot of attention in a short period of time. By offering a prize that people want to win and making it easy to enter, you can capture the public’s attention and get them talking about your business with minimal investment on your part.

If you want a cheap, fast way to market your brand, a sweepstakes is the way to go. There’s no better way to make people want to interact with a business than giving them a chance to win something. Choose a prize that’s not only enticing but also relevant to your target audience. Make the entry requirements clear and concise, and be sure to emphasize that anyone can enter even without making a purchase. Too many entry requirements may turn people off and make them lose interest.

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June 20, 2012

Driving User Engagement: A Roadmap to Online Sweepstakes Success

Before you embark on your journey to a successful online promotion, take some time to map out the checkpoints that will help you along your way! A solid roadmap in the form of a scoping document is crucial to the overall success of your promotion and will ensure your arrival at your intended destination without lost time and money. • First, figure out where you’re going – what are your

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February 19, 2010
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How do Mobile Sweepstakes and Contests Work?

  Mobile marketing has arrived for business owners all across the globe. Mobile promotions allow business owners to gain an

Read More

How Do Sweepstakes Generate Awareness For a Brand or Service?

Hosting a sweepstakes or contest is one of the easiest ways to generate awareness for your brand. Sweepstakes are inexpensive and can draw a lot of attention in a short period of time. By offering a prize that people want to win and making it easy to enter, you can capture the public’s attention and get them talking about your business with minimal investment on your part.

If you want a cheap, fast way to market your brand, a sweepstakes is the way to go. There’s no better way to make people want to interact with a business than giving them a chance to win something. Choose a prize that’s not only enticing but also relevant to your target audience. Make the entry requirements clear and concise, and be sure to emphasize that anyone can enter even without making a purchase. Too many entry requirements may turn people off and make them lose interest.

Read More

Driving User Engagement: A Roadmap to Online Sweepstakes Success

Before you embark on your journey to a successful online promotion, take some time to map out the checkpoints that

Read More
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Who We Are

Marden-Kane is one of the nation’s foremost promotional marketing service providers. For over 67 years, we’ve supported leading brands to create the best promotional experiences for their most valued customers.

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  • Marden-Kane, Inc.
  • 575 Underhill Blvd. Suite 222
  • Syosset, NY 11791-3416
  • expert@mardenkane.com
  • 516-365-3999

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