People ask us all the time what the best prizes are to give away. We have written a few blogs about prizes people want and trips as prizes and a few more ideas, but what did brands actually give away this year? We took stock of the prize vault at Marden-Kane and found out a few things about what our clients gave away in 2015.
Most Popular Prize goes to….. Gift Cards!
Far and away the most popular thing our clients gave away this year was Gift Cards. LOTS and LOTS of gift cards. In fact, almost two-thirds of the total prizes we gave away this year were in the form of gift cards, both of the plastic and the electronic variety.
Other Popular Prizes of 2015, in ranked order:
- Gift Cards
- Computers and Tablets
- Cash
- Trips
- Tickets to Events
OTHER PRIZES WE MUST RECOGNIZE:
Least Likely to Be Awarded Prize in the High Budget Range goes to…
Cars!
Least Likely to Be Awarded Prize in the Moderate Budget Range goes to…
Clothing!
Most Unique Prize in the High Budget Range goes to…..
A House Makeover!
Most Unique Prize in the Moderate Budget Range goes to….
A Set of Tires!
And finally for The Weirdest Prize given away this year:
A Bag of Coal.
Totally not kidding!
And it wasn’t even from Santa.
Need help finding the perfect prize for your promotion? Contact us!
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Coal?!?! What’s the story behind that?
Who WOULDN’T want a bag of free charcoal for the barbeque, Fred!